Ireland and abroaddigitalworks.ie
Get Your Free Online Presence Report

Get Your Free Online Presence Report

Choose your top 5 business goals, in your order, then three details. We check your website's design, speed, mobile usage and text, your brand identity, social media presence, Google Business Profile, customer reviews and AI search visibility, and answer your business goals first.

Choose your top 5 business goals

Choose up to five, in the order that matters most to you. We make them the heart of your personalised Online Presence Report.

Your business goals, in order, are shown in the summary at the end of the form. You can move each one up or down there.

Your business
Where to send the report

What your Online Presence Report tells you

Your business goals are answered first, in your order. Everything else we check follows as a second level you should also read.

1. More people find us on GoogleAn example page from a report
  • Where you are nowAmber
  • What it takesSearch work
  • How long until results showMonths, not weeks
  • What it costsSearch, monthly
  • Checkpoint: your Google position for “architect Dublin”Before, after
  • Checkpoint: visitors to your website each monthBefore, after
Each business goal gets a page like this, in the order you chose. This one is an example.
  1. For each of your business goals
  2. 1Where you are nowRed, amber or green, with one plain sentence on why.
  3. 2What it takesThe work that would change it, in plain words.
  4. 3How long until results showWhen you should expect to see a change, so you know when to look again.
  5. 4What it costsThe matching package: Start, Standard or Complete.
  6. 5The steps, with checkpointsEach step has a checkpoint you can verify yourself, measured before and after: for example a Google position, or website visits each month.

Then, everything else we check

After your business goals, the report covers every other part of how your business looks online. Read it too: a problem you did not ask about can hold back the ones you did.

  1. Brand Identity

    • LogoIs it clear, readable when small, and does it work as a phone icon and a profile picture?
    • Same everywhereThe same name, logo, colours and description on the website, social pages, Google and directories.

  2. Brand Voice

    • One voice everywhereDo the website, social media posts and review replies sound like one business, with the same tone and words?

  3. Website Design, Speed & Mobile Usage

    • First lookDoes the home page look modern, clean and trustworthy in the first five seconds?
    • Works on a phoneText readable, buttons big enough to tap, nothing cut off on a phone screen.
    • SpeedHow fast the home page loads on a phone and on a computer, using Google's free PageSpeed test.
    • PadlockDoes the address start with https and show a padlock, so what visitors type stays private?
    • Contact detailsPhone number, address and opening hours written as text, so Google and AI tools can read them.
    • Clear next stepA plain button to call, book, buy or ask a question on every page.
    • Booking, shop and paymentsCan a customer book a time, buy, or pay online?
    • Easy for everyone to useStrong contrast, readable text, and descriptions on pictures for screen readers.
    • Privacy and cookiesA privacy notice and a cookie choice banner, which Irish and EU data protection law expects.
    • Broken partsLinks that go nowhere, missing pictures, error pages and out-of-date facts such as old opening hours.

  4. Website Text & Key Messages

    • What the business doesDo the first lines say what you do, where you work, and for whom?
    • Search basicsPage titles and descriptions, headings, picture descriptions, and a sitemap for Google to read.
    • Search rankingsWhich search words bring you up on Google, and which competitors appear above you.
    • Blog or newsDoes the site publish articles? When was the last one?
    • VideoIs there a video on the home page?

  5. Social Media Presence

    • Which channelsFacebook, Instagram, LinkedIn, TikTok, YouTube: which exist, and are they linked from the website?
    • How activePosts a month compared with similar businesses, and the date of the last post.
    • AudienceFollowers and likes.
    • Content qualityDo the photos, videos and captions look professional and match the brand?
    • Set up as a businessA business page, not a personal profile, with the right short web address.

  6. Google Business Profile

    • Google Business ProfileYour free Google Maps listing: claimed, complete, with photos, hours, services and recent posts.

  7. Business Directory Presence

    • Directory listingsThe same name, address and phone on directories such as Golden Pages, Bing Places, Apple Maps and Facebook.

  8. Customer Reviews

    • ReviewsHow many, the average score, new reviews each month, and on which sites.
    • RepliesDoes the owner reply to reviews, good and bad?

  9. AI Search Visibility

    • Can AI tools read the site?A robots.txt file and an llms.txt file, which tell AI tools what they may read and what the site is about.
    • Is the business named by AI?When a customer asks ChatGPT, Gemini or Google's AI Mode for the best business of your kind, are you in the answer?
    • Hidden labelsStructured data in the page code that tells Google and AI tools your business type, address, hours and prices.

  10. Online Advertising

    • Paid adsAre you running Google or social media ads? Suggested search words and their rough cost per click.

  11. Email Marketing

    • Business emailAn address on your own web address, not a Gmail address, with the three records that keep your mail out of spam.