Privacy notice

Digital Works holds the personal data described in this notice. In data protection law, Digital Works is the controller, which means it decides why and how that data is used.

This notice covers the website www.digitalworks.ie and the emails Digital Works sends and receives. It follows the General Data Protection Regulation (GDPR) and the Data Protection Act 2018.

• The free report formYour top 5 business goals in the order you chose them, your website address, your business name, your email address and, only if you add one, your phone number.
• EmailsYour name, your email address and what you write, including any file you attach.
• The website chatEach chat conversation, with the time it started and the page it was opened on. If you ask for a call back, the name, email address and phone number you type.
• ClientsFor a business that becomes a client, the details needed to agree and deliver the work and to send invoices, such as a billing name and address.
• This websiteThe website sets no advertising or tracking cookies. The free report page remembers your chosen business goals in your own browser, and that choice stays on your device.
• Website hostingNetlify hosts the website and keeps standard server logs, such as the internet address of each request, to deliver pages and keep the service secure.

The chat on the website is answered by an AI assistant. Digital Works keeps a copy of each chat conversation so it can follow up questions and improve the chat. The messages are sent to Anthropic, the maker of the Claude AI, so it can write the replies. If you ask for a call back, Digital Works keeps the name, email address and phone number you type so a member of the Digital Works team can call you.

So the chat stays open when you move to another page, your browser keeps the conversation in that tab only. It is cleared when you close the tab or press Start a new chat. Your name, email address and phone number are never kept there.

• Your report and repliesTo run the checks, prepare your free Online Presence Report and answer your emails. The legal basis is taking steps at your request before any agreement.
• ServicesTo agree, deliver and invoice the work you ask for. The legal basis is the agreement with you.
• Follow upTo contact a business about its report and about Digital Works services. The legal basis is legitimate interests, and you can ask Digital Works to stop at any time.
• RecordsTo keep the accounts and invoices that Irish law requires. The legal basis is a legal obligation.

Digital Works does not sell personal data.

Digital Works shares personal data only with the providers that help it run the website and its email, and only for that purpose. Netlify hosts www.digitalworks.ie. Google provides the Digital Works email. Anthropic, the maker of the Claude AI, writes the replies in the website chat.

Some providers handle data outside the European Economic Area. Where they do, the safeguards GDPR requires apply, such as the European Commission's standard contractual clauses. Digital Works also discloses personal data when the law requires it.

• Free report details24 months after the last contact, then they are deleted.
• Emails24 months after the last message, unless the sender becomes a client.
• Website chat24 months after the last message in the conversation, then it is deleted. Call back details are kept for the same time.
• Invoices and accountsSix years, as Irish tax law requires.
• Requests to stopA name and email address are kept on a do-not-contact list, so the request is respected.

Under GDPR, every person whose data Digital Works holds has these rights.

• AccessA copy of the personal data Digital Works holds about you.
• CorrectionWrong or incomplete data put right.
• ErasureYour data deleted, where the law allows.
• Restriction and objectionDigital Works pauses or stops using your data when you ask, where the law allows.
• PortabilityYour data sent to you, or to another business, in a common format, where the law applies.
• Withdrawing consentWhere Digital Works relies on your consent, you can withdraw it at any time.

Digital Works answers a request within one month. It may ask for proof of identity first, so personal data goes only to the person it belongs to.

Privacy questions and requests go to Digital Works by email. The contact page lists every way to reach Digital Works.

Anyone who believes Digital Works has handled their personal data wrongly can complain to the Data Protection Commission, the regulator for Ireland. Digital Works would like the chance to put a concern right first, but a complaint to the Commission does not have to wait.

• RegulatorThe Data Protection Commission of Ireland
• Address21 Fitzwilliam Square South, Dublin 2, D02 RD28